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What is Hot and What is Not for 2009
What is Hot and What is Not for 2009
By Sharon Housley
Top 10 Winners for 2009
The following items are our predictions
of what will be hot in 2009!
1. Personal Responsibility
In 2009 people will began to realize
that governments are not capable of doing everything.
At some point individuals need to take personal responsibility
for their situations, and have a plan should disaster
2. Financial Diversification
Lessons learned from the global economic
crisis will shape how investors view their portfolio
in the future. Not really a prediction, more a dose
of common sense; intelligent investors and those at
an age of retirement, will need to take a more cautious
conservative approach to their investments.
3. Mobile Malware
Malware tripled in 2008, and it is not
a big leap to imagine that portable intelligent devices
will become infected at an alarming rate in the near
4. Weight Loss
Fitness and healthy living is fashionable,
it is not a stretch to think that the rewards of a healthy
lifestyle will impact waistlines in 2009.
5. Going Green
Green is not going out anytime soon.
Being green is in, and more businesses will go green
in an effort to improve their bottom line in 2009. Green
businesses not only often save money but they also appeal
to environmentalists and environmentally conscious consumers.
The online conversation has never been
louder. In 2009 social media will become the new bar
7. Cloud Computing
The "cloud" is growing. Virtual computing
and scalability all make the "cloud" an interesting
prospect one that will continue to gain attention in
8. Virtual Collaboration
Groove, Google Docs and other collaborative
tools all indicate that web applications and collaboration
are the future. More and more soccer Moms and everyday
users will adopt the collaborative platforms in 2009.
Video is steadfast in its staying power.
The growth and popularity of YouTube and video in online
media is not going away anytime soon, expect to see
more professional videos in 2009.
Google's common query list showed the
query "What is RSS" at number 5. This clearly shows
that the trends related to RSS adoption and syndication
are reaching beyond the techie circles in the coming
1. Big Brother
3. Alternative Energy
4. Mobile Web
5. Software as a Service
6. Subscription Sites
Top 10 Losers for 2009
1. Global Economy
The global economy is rapidly sinking,
and its not likely to change anytime soon. Hunker down
for a rough ride in 2009.
2. Republicans and Conservatives
The Republican party took a beating in
2008 and it does not appear that is going to change
any time soon.
Stars and Hollywood that have used their
star power to influence political issues may find their
comeuppance, with consumers wanting stars to entertain,
not push their political views in 2009.
China's tainted shipments have given consumers
cause for concern. China's imports may find that the
difficulties in the US economy and lack of quality standards
result in a downturn in purchases of Chinese imports
5. Somali Pirates
The developed world is tired of the Somali
Pirates threatening the civilized world. There is likely
going to be a push back against the piracy in the open
seas in the coming year.
6. Financial Services Industry
It is going to take significant time
to for investors to have faith in the financial services
industry, with the Madoff scandal and the plummeting
markets in the financial industry will likely pay dearly
for their mismanagement in 2009.
7. Corrupted Politicians
The world is tired of chronic corruption
that is ever present in political circles, seats that
are bought and paid for and political entitlement are
a thing of the past. Perhaps this is only a wish and
not a true loser, but I would really like to think that
corruption in politics will no longer be acceptable
to the civilized world.
8. Security or Securities
Something has to give, with the economy
is in shambles, money is not growing on trees. Something
is going to take a hit in 2009. The money for security
is directly tied to financial securities, and sadly
the economy will likely result in cost cutting that
impacts world security in 2009.
Political unrest, and terrorism have dampened
the enthusiasm companies once felt for outsourcing.
The world's unrest have shaken the US and companies
are rethinking their desire to outsource to India, Russia
and China in 2009.
The unquenchable desire for gasoline
is finally starting to dry up. I expect in 2009 with
innovative alternative energy taking a forefront in
many businesses, gasoline will have a rough year in
Take a look at what our 2008 predictions
and how we fared! Readers can assess my ability to predict
based on last year's collection of technology predictions
2008 Predictions - http://www.small-business-software.net/whats
2007 Predictions - http://www.small-business-software.net/whats-hot-whats-not.htm
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com
software for creating, editing, publishing RSS feeds
and podcasts. In addition Sharon manages marketing for
audio recording and editing software.
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