Small Business Software

Contains a wealth of information and resources for small business owners and entrepeneurs.

Learn more…

Featured Items

Free Website Content

Small Businesses Must Adapt or Suffer

Small Businesses Must Adapt Or Suffer The Consequences

Small businesses tend to be more agile than large corporations, but in order to take advantage of that strength, they must be willing to adapt with changing times in order to prosper and survive. This is especially true when faced with a difficult economic climate.

Look at some of the corporate giants that have failed to adapt as the market needs changed. For example, Kodak failed to adapt to the digital media market quickly enough, and sadly they faced the consequences. Likewise, KAO Disc Duplication went by the wayside when the software industry moved from "floppy" discs to CDs, while KAO failed to make the move with the market. The list of business powerhouses that have failed, or found themselves struggling just to survive, is a long one.

Think about technological changes that have occurred in the last thirty years or so. LP Records were replaced by 8-track tapes, which were replaced by cassette tapes, which where then replaced by Compact Discs, which are now being phased out in favor of downloadable digital music. Similarly, VHS tapes were replaced by DVDs, which are now being replaced by BluRay discs. Payphones and typewriters have become obsolete, replaced by cellular phones and computers respectively. Keep in mind that a business or group of businesses once stood behind each of those now-obsolete technologies. If a company failed to stay current, they likely suffered, or became saddled with unusable equipment, obsolete inventory, and quite possibly more expenses than income.

Consumers thrive on change and advancement. Advances in technology can quickly make older technology obsolete. Business owners must keep their fingers on the pulse of their industry and monitor any changes, in order to anticipate how those changes or trends might impact their company's sales, marketing, production, and support. Large companies may invest heavily in manufacturing equipment and facilities to produce their products, only to find that those products have suddenly become obsolete due to new or emerging technologies.

Smaller, faster, or just plain different technologies can quickly turn a company's profits into losses, often in just a matter of months. The key to avoiding this is to anticipate market changes *before* they occur.

Small businesses are lithe, and can make changes in their business plans much more quickly than a large corporation. Corporate giants often become entangled in layers and layers of bureaucracy, which can slow them down and even prevent them from adapting to the needs of a changing market. Small business owners need to learn how to use their size and agility as an advantage, instead of viewing their smaller size as a liability.

Embrace industry changes and technological advancements, and find the opportunities that others fail to see and take advantage of. Doing so can help you and your business prosper.

About the Author:
Sharon Housley manages marketing for FeedForAll software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll audio recording and editing software.


This article may be used freely in opt-in publications and websites, provided that the resource box is included and the links are active. A courtesy copy of the issue or a link to any online posting would be greatly appreciated send an email to .

Additional articles available for publication available at




  |   SMS Gateway Software   |     Handmade Gift Ideas for BusinessBusiness Cards
Copyright (c) 2003-2020 NotePage, Inc. All rights reserved.