Free Website Content
By Sharon Housley
Here is a collection of what we consider
"must have" tools for webmasters. These tools will benefit
any webmaster, both novices and experts alike. Arm yourself
with these tools in order to achieve a more professional
1. Custom 404 Page
Use a custom 404 page, so that if a user
incorrectly types a webpage URL, they will still retain
navigational options within your site and be provided
alternative solutions. When a domain is correctly entered,
but a specific webpage's URL is entered incorrectly,
it is possible to display your own custom error page
to the visitor. By providing users with a navigational
bar and further assistance, rather than leaving them
with a generic "page not found" error screen, you can
often keep prospective customers on your site by providing
them with navigation alternatives.
UrlTrends is a service that shows historical
trends, so that webmasters can see how their SEO efforts
are affecting websites in the search engines. UrlTrends
should be used in conjunction with web-logging software.
UrlTrends - http://www.urltrends.com
Polish your website by adding a Favorite
Icon. When a "favicon" is available on your site, and
the site URL is entered in the user's web browser URL
box, the favicon will be displayed beside the URL. This
gives the website a more professional and polished look.
Favicon HTMLKit - http://www.htmlkit.com
4. Color Matching
Match the primary web colors with those
used in your logo. Simply choose a preferred color using
the ColorBlender service below, and a 6-color matching
palette and blend will be automatically calculated for
ColorBlender - http://www.colorblender.com/
5. Online WYSIWYG Editing
Online webpage editing allows for collaboration,
so that different users can log in and edit web pages.
Edit - http://www.edit.com
6. RSS Feeds
No longer considered to be just a nice
addition, RSS feeds are now a "must have" for popular
websites! Create RSS feeds for newsletters, press releases,
educational articles, product tutorials, new product
promotions, or just about any other sort of web content.
FeedForAll - http://www.feedforall.com
MaxEmail's very affordable Internet fax
and voicemail service allows a fax message to be delivered
to an email address as a PDF formatted attachment. This
allows fax messages to follow you regardless of your
location. And, it also eliminates the need for a costly
extra telephone line and a dedicated fax machine.
MaxEmail - http://maxemail.com/
8. Royalty-Free Images
Locate stock photos to incorporate into
your web design. Use royalty-free stock photography
to add professional, high-quality images to your website.
Photo Wizard - http://www.photo-wizard.net
9. Submit Corner Web Assessment Tools
These web assessment tools help you use
search engines to effectively monitor who links to your
website, how many links, and who your competitors are.
The tools include search indexing, link tracking, and
Submit Corner - http://www.SubmitCorner.com/Tools/Assessment
This service assesses keyword density
and prominence of a domain. The tool parses keywords
and assesses the number of times a keyword occurs, and
then discerns the density of the keywords.
Ranks.nl - http://ranks.nl/tools/spider.html
11. Webmaster Toolkit
The Webmaster Toolkit is a collection
of webmaster tools developed to help webmasters with
daily webmaster chores. The suite of free tools and
resources included continues to grow, and contains something
useful for the beginner to the advanced webmaster alike.
Webmaster Toolkit - http://www.webmaster-toolkit.com
12. HTML Web Templates
Make it clean and professional. Use easy-to-edit
HTML web templates for web design.
Web Design - http://www.webmaster-templates.net
This website includes script, page rank
checker, link popularity checker, and more.
TrafficZap - http://www.trafficzap.com/
Web Analytics Stay on top of rivals with
site metrics and audience profiles for the top 1,000,000
web domains. Identify rival search marketing strategies
to take your SEM and SEO efforts to the next level.
SiteAnalytics - http://siteanalytics.compete.com/
Easily add thumbshot images to your webpages.
Integrate website thumbnails by simply copying and pasting
HTML code. Additional software is not needed.
Thumbshots - http://www.thumbshots.org
Use top-notch tools to make web maintenance
and management a little easier.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com
software for creating, editing, publishing RSS feeds
and podcasts. In addition Sharon manages marketing for
audio recording and editing software.
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