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Free Website Content - Tips For Real Estate Video Podcast
Tips For Real Estate Video Podcast
By Sharon Housley
The use of technology can define the success
or failure of a business. This is no more evident than in
the real estate industry. Realtors who flocked to the latest
technologies, adopted them, and applied them in order to
enhance and sell property, are still prospering.
Using the latest technology, realtors can
show a home's finest attributes via Video Podcasting. Video
Podcasting is a compelling distribution channel that allows
realtors to reach a large audience while showcasing a property's
best features.
The best homes sell themselves, right? Regardless
of how attractive a home is, it is important to promote
it's best attributes. Whether you are using a real estate
agent, or selling the home yourself, put your home's best
foot forward.
As with an open house, you should show the
best angles and features when marketing a home. Use the
following tips to develop a video podcast that will sell
the featured home:
Remove The Clutter
A room free of clutter will show much better, and especially
in photos and videos. With clutter removed, rooms will look
larger and more spacious. Take a few moments to de-clutter
before video taping or snapping photos.
Clean The Home First!
It is amazing what will show up in photographs or videos
that may otherwise be completely unnoticed in person. Prior
to taking the video or photos, be sure to dust, wash windows,
and vacuum.
Add Music or Commentary
If presenting a video tour of the home, add music to the
presentation (you can find royalty-free music that can be
used in a video podcast here: http://www.small-business-software.net/podsafe-music.htm).
Another great option is to include an audio commentary,
pointing out the home's finest qualities.
Better Furnished Than Unfurnished
Homes show much better when furnished than when they are
not. Basic furniture, in a sensible arrangement, will make
the home look warm, welcoming, and inviting.
Fresh Flowers
Add a bouquet of fresh cut flowers to the kitchen or dining
room table. If showing the home in the spring, spend a day
planting annuals to brighten up the landscape. It is amazing
what a bit of color will do to the home's apparent value.
Landscaping
Landscaping is probably the least expensive thing you can
do to increase a properties value. Make sure to photograph
or video the landscape on a sunny day to show off its brilliance.
Table Settings
Set the table with some nice table settings so that the
potential buyer can envision themselves in the home. These
small personal touches can make all the difference.
Minimize Motion
When taking photographs or videos, minimize the motion.
Let the software handle transitions between photographs
or video clips. Keeping a slow and steady hand, or using
a tripod, will result in a cleaner video clip.
Edit (Overshoot And Cutdown)
Take far more photos and videos than you need (Overshoot),
and then review and eliminate all but the most attractive
shots (Cutdown), so that what remains is the best material
available. It is best to have too many shots to choose from,
rather than not having enough.
Search for Virtual Home Tours to see examples
Realty Feeds - http://www.realty-feeds.net
ML Podcast - http://www.mlpodcast.com
Let the home shine by using technology to
help market the property. Present the home in the best possible
light, and through a variety of channels, and watch sales
soar.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com
software for creating, editing, publishing RSS feeds and
podcasts. In addition Sharon manages marketing for RecordForAll
http://www.recordforall.com
audio recording and editing software.
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This article may be used freely in opt-in
publications and websites, provided that the resource box
is included and the links are active. A courtesy copy of
the issue or a link to any online posting would be greatly
appreciated send an email to sharon@notepage.net
.
Additional articles available for publication available
at http://www.small-business-software.net/free-website-content.htm
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