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Free Website Content - Building an Image with a Logo
Logos
By Sharon Housley
Website design can be elusive to even creative
individuals. Sadly some webmasters do not realize their
incompetence and they post websites that have grainy graphics
and turgid colors. If you are one of these webmasters and
have seen the error of your ways, consider this. Your website
is a sales tool. A professional layout and design can significantly
increase sales and conversion rates, gaining you customers.
Businesses can greatly benefit from a professional and unforgettable
logo that sets them apart from their competition. Logos
are not just fancy graphics that adorn websites or letterhead,
logos are a representation of a businesses' philosophy.
Logos are a critical component of brand development.
Many webmasters do not realize that all images
on the web are copy written and it is in many cases illegal
to use an image that you find on the web without properly
licensing it. Fortunately, for the graphically challenged
websmasters there are a whole host of resources available
to assist with web and graphic design. There are logo websites
where you can purchase a single logo for a fixed fee, or
subscription websites that allow you to purchase a subscription
and download multiple logos. The logo is often the starting
point for web design. Many webmasters use the companies
logo to develop the website, the rest of the design evolves
around the logo.
Custom logo design can cost from $ 100 to
over $ 1000 depending on the logos complexity and the number
of revisions required. As a result, buying a stock logo
can offers substantial savings, for a small business starting
out.
Fortunately for graphically challenged webmasters
there are a number of websites through which webmasters
can purchase a logo:
Logo Search
On Logo Search, website visitors can navigate through
the logos using categories. The Logo Search website also
has a search function allowing visitors to use keywords
to locate specific color logos or logo styles. Visitors
can purchase a single logo or they can purchase a subscription
allowing them to download an unlimited number of logos for
a specified length of time. Each download contains the image
in a variety of format allowing webmasters flexibility.
Webmasters can subscribe to an RSS feed so they are notified
when new logos are posted and available for download.
http://www.logo-search.com
LogoStick
Logo Stick is a web based tool that allows webmasters
to use logo templates and design software, to create custom
individualized logos. After the logo is completed it can
be downloaded from the website. The online logo design software
lets website visitors select from a variety of symbols,
fonts and colors, so that webmasters can create a unique
look. Unfortunately if your issue is a lack of creative
talent, this solution may not be a good one.
http://www.logostick.com
LogoMaid
LogoMaid contains a selection of more than 3300 unique
and non-unique logos. Logos are sold individually and vary
in price from $ 25.00 for a non-unique logo to $ 200 for
a unique logo. Subscriptions to the LogoMaid website are
not available. http://www.logomaid.com/home.php
Check the Rules!
If you purchase a logo be sure that you completely read
the licensing agreement. Some agreements may restrict resale
of the logo and you want to be aware of that if you are
a webmaster reselling your services.
Image matters by using an eye catching logo
you will retain your website visitor's interest and instill
confidence that you are a professional organization.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com
software for creating, editing, publishing RSS feeds and
podcasts. In addition Sharon manages marketing for RecordForAll
http://www.recordforall.com
audio recording and editing software.
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This article may be used freely in opt-in
publications and websites, provided that the resource box
is included and the links are active. A courtesy copy of
the issue or a link to any online posting would be greatly
appreciated send an email to sharon@notepage.net
.
Additional articles available for publication available
at http://www.small-business-software.net/free-website-content.htm
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